ADVOCATUS RESEARCH

Navigating the Key Intellectual Property and Data Protection Risks

In a world characterised by increasing geopolitical tensions, macroeconomic shocks and general after-effects of a destructive pandemic, disruption has arguably been a common thread over the last twelve months. More recently, the disruptive power of artificial intelligence (AI) has once again resurfaced, with the emergence of
chatbots such as ChatGPT and image generators like DALL-E 2. Whether it be new images, text or software code, these tools are all instances of generative AI, which refers to algorithms that can be used to generate new content of some kind. As with any innovative new technology with such powerful capabilities, generative AI has created a myriad of novel risks from a legal standpoint. This note focuses in on two of these major risk categories, namely Intellectual Property and Data Protection concerns, as well as exploring how stakeholders can reduce their exposure and maximise the associated benefits.

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